SAP Customer Activity Repository applications bundle
Orchestrate your omnichannel shopping experience
Gain a unified view of customer activity across channels to improve omnichannel order management and power your planning applications.
On-premise or cloud deployment
Demand forecasting that helps optimize shopper experiences
Customer insights to personalize marketing
Real-time inventory visibility and on-shelf availability
SAP CX + ERP integration
Learn the secret to 726% ROI with insights from ESG, Carhartt, and SAP during our webcast on January 30.
Key benefits
Increase revenue
Gain actionable business insight on inventory across multiple fulfillment locations, as well as a view of customer transactional history and demand across channels.
Improve customer service
Enable smooth omnichannel commerce to provide accurate inventory and price information, as well as relevant personalized offers at multiple customer touch points.
Reduce inventory and write-offs
Reduce inventory, markdowns, and waste with consistent planning that spans customer-centric assortments to intelligent allocation and product replenishment.
Key features
Assortment planning
- Support flexible process- and information-driven planning across retail formats – tightly integrated with merchandise planning budgets
- Rank products by weighting their ranking against chosen KPIs and business roles to consider real-world requirements and limitations
- Integrate space for assortment and planogram optimization
Allocation management
Promotion management and omnichannel pricing
- Design promotions and offers in line with customer preferences and financial objectives
- Create what-if simulations to predict financial performance and leverage vendor funding to maximize margins from trade funds
- Enable consistent calculation of consumer prices and promotional offers for each basket at any touch point
See how customers are succeeding with SAP
Smooth customer experience
Discover how Tchibo, one of Europe's leading chains of coffee retailers and cafés, is ensuring a smooth customer experience by modernizing and digitalizing every customer touchpoint.
More than €30 million savings each year
Take a look at how Coop Norge streamlined its manual process for annual inventory counting and enhanced store efficiency.
32 million product-location combinations forecasted
See how Schwarz IT and Kaufland improved demand and replenishment planning by implementing a self-learning solution with AI.
Technical information
SAP provides built-in security features and add-on solutions to help you protect your enterprise. This product is deployed in the cloud and is available as software as a service (SaaS), so you can access your software from any web browser.
Installation and setup
Follow these setup instructions so you can start running your SAP software quickly and confidently.
Configuration
Optimize the configuration of SAP products with our comprehensive configuration guide.
Integration
Find out how you can integrate SAP products with your existing IT landscape.
Business process security
Support compliance with regulatory requirements.
Risk and threat mitigation
Drive continuous improvement across your operations.
Cloud delivery options
Enable a smooth transformation while meeting security and compliance requirements.
Get started
Jump-start your implementation and drive ROI by collaborating with industry experts, consultants, and support engineers throughout your journey.
Services
Transform your business quickly and effectively by taking advantage of our holistic service and support plans, expert consulting services, custom application development, proven best practices, and deep industry and technical knowledge.
Support
Help keep your SAP solutions running at peak performance with our IT experts and support services, including long-term plans, embedded teams, remote technology support, self-service portal, and innovation strategies.