Customer experience innovation

Explore intelligent customer experience (CX) innovations fueled by artificial intelligence, machine learning, and hybrid composability.
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Recent innovations

Explore the latest innovations from SAP Customer Experience.

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Product recommendations based on customer needs

Use historical data and machine learning to identify customer needs. Apply these insights to recommend the best products, set default configuration options, and generate customized quotes quickly and easily.

Explore SAP Intelligent Product Recommendation 
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Live performance analytics

Monitor shipment and delivery performance with real-time tracking to fulfill customer commitments. Measure SLA compliance, set targets, and track locations and carrier performance to identify opportunities for improvement.

Explore SAP Order Management Foundation 
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AI product image generation

Use AI to generate product images quickly, enhance catalog visuals, and simplify image editing. Rapidly created, quality product images can boost engagement and sales.

Explore SAP CX AI Toolkit 

Planned innovations

Gain early visibility into our upcoming releases and product innovations.

Q4 2024: Utilities accelerator

Use engagement and response data to add detail to utility customer profiles. The extra information can provide insight into customers and improve segmentation.

Q4 2024: Joule for sales and service

Increase sales rep and service agent productivity and improve customer experience by embedding Joule copilot into SAP Sales Cloud and SAP Service Cloud version 2.

Q1 2025: Intelligent Store Checkout

Enable order creation and grab-and-go checkout in physical stores with Trigo and SAP Order Management Foundation.

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Want to learn more?

Get a sneak peek at what’s coming in future releases of our solutions for CRM and CX.

View the road map for SAP CX and CRM solutions 

Browse more product road maps

E-commerce

See how an integrated and scalable, enterprise-grade digital commerce platform can help you fuel innovation and drive profitable growth.

View the road map for SAP Commerce Cloud 

Customer data

Connect front-end with back-end data to gain a deeper understanding of your customers and deliver trusted, personalized engagements.

View the road map for SAP Customer Data Platform 

Customer engagement

Refine your segmentation strategy to create targeted communications and engage customers with advanced personalization capabilities.

View the road map for SAP Emarsys Customer Engagement 

Service

Deliver a consistent service experience and connect customer contacts from different channels in one solution. 

View the road map for SAP Service Cloud 

Sales

Use data-driven intelligence to eliminate noise and guide sellers through complex sales cycles.

View the road map for SAP Sales Cloud 

Artificial Intelligence

Empower your sales, service, and e-commerce teams with proactive and contextual generative AI.

View the roadmap for SAP CX AI Toolkit 

Explore more innovations in customer experience

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Brochure

SAP Commerce Cloud Release Ready Kit

Learn about the new features and functionality of the latest release of SAP Commerce Cloud.

Read the brochure 
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Brochure

SAP Emarsys Customer Engagement Release Ready Kit

Explore planned innovations, features, and functionalities for SAP Emarsys Customer Engagement.

Read the brochure 
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Brochure

SAP Sales Cloud Release Ready Kit

Discover new features and updates in the latest release of the SAP Sales Cloud solution.

Read the brochure 
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Brochure

SAP Service Cloud Release Ready Kit

Explore new innovations, features, and functionality in SAP Service Cloud.

Read the brochure 

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