Retail reimagined with AI
The next generation of retail
Run resilient, sustainable supply chains while offering personalized recommendations, attractive product assortments, and smooth omnichannel experiences with our retail solutions.
Redefining the future of retail with AI
AI is transforming merchandising, omnichannel marketing, supply chains, and sustainability practices so retailers can be more resilient and competitive. Research-based insights from IDC reveal how retailers are investing in technology to thrive in the era of omnichannel commerce.
Meet with us at NRF 2025
Want to grow your business? Request a meeting with an SAP expert at Retail’s Big Show, January 12–14 in NYC.
Innovative software solutions for retail companies
Discover how retail solutions from SAP are reshaping the way retailers operate and strategize, allowing them to make faster, better-informed decisions.
Meet the challenges of retail merchandising with real-time shopper data and coordinate pricing, promotions, and assortments.
Explore solutions for merchandising:
SAP solution
Refining merchandise management
Connect retail processes across the value chain to increase efficiency and improve shopper value.
SAP solution
Harnessing real-time transactional data
Power your replenishment planning with inventory visibility based on a 360-degree view of customer purchase history and demand across multiple channels.
Deliver smooth and consistent omnichannel purchasing experiences that exceed shopper expectations and build customer loyalty.
Explore solutions for omnichannel:
SAP solution
Connected, insightful, and adaptive commerce experiences
Use machine learning and AI to transform online shopping with real-time personalization and advanced product discovery.
SAP solution
Real-time, scalable, AI-powered personalization
Accelerate time to value, meet customers where they are with what they want, and produce measurable results.
Anticipate demand and get the right products to stores, warehouses, distribution centers, and customers at the right time.
Explore solutions for supply chain:
SAP solution
High-volume warehouse operation management
Keep pace with demand, minimize your costs, and maintain sustainable, risk-resilient warehouse operations.
SAP solution
Risk-resilient logistics
Build and maintain a sustainable, risk-resilient retail or fashion supply chain with integrated transportation management.
SAP solution
Order and delivery scheduling
Improve on-time delivery performance with efficient order and delivery scheduling and simpler integration with adjacent systems.
Reduce your environmental footprint and improve supply chain visibility to meet consumer demand for green practices.
Explore solutions for sustainability:
SAP solution
Sustainability goal tracking
Harness environmental, social, and governance data while recording, reporting, and acting on your sustainability objectives – at scale.
SAP solution
Carbon footprint calculation
Get insights into your carbon footprint at scale with calculations that integrate supplier data and existing business data.
SAP solution
Automated ordering
Use AI to automate product calculations and ordering – optimizing inventory levels and costs, maximizing product availability and margins, and reducing waste.
RetailWire and SAP webcast series
Browse our selection of webcast topics including merchandising excellence, omnichannel experience, supply chain resilience, and sustainable retail.
See how customers are succeeding with SAP
Redefining customer experience
Explore how Harrods leverages innovative technologies to enhance customer experiences, drive sales, and navigate the evolving retail landscape.
Reaching net-zero goals
Discover how CP Foods is able to record, report, and act on real-time sustainability data, driving carbon accounting at both corporate and product levels.
Cutting time to market for new channels
Explore how one of the largest DIY stores in Germany manages orders across channels to increase efficiency and provide smoother customer experiences.
Optimizing inventory levels
Learn how next-generation cloud solutions are helping COOP reduce costs, boost operational efficiency, and elevate customer satisfaction.
Integrating global processes
Learn how Delta Light can track, control, and steer its business better thanks to improved visibility with a single solution.
Driving sustainable innovation
Discover how FoodStuff North Island optimizes operations and delivers customer-centric experiences while meeting sustainability commitments.
Resources
Transforming retail with AI
Find out how AI is reshaping merchandising and supply chain planning by enabling data-driven decision-making and optimizing merchandising strategies for enhanced efficiency and profitability.
Harnessing new opportunities with AI in Retail
Retailers are achieving higher profits using AI-driven personalization, pricing, and inventory management, while tackling sustainability and customer service demands.
Consumers, marketers aligning on AI in retail
See new research that reveals 58% of shoppers support more AI integration, while 74% of marketers call it essential.
Discover retail solutions from SAP
Find software from SAP and our partners that addresses specific retail industry needs and helps you achieve cost-effective transformation and sustainable growth.